Boostpoint Connect · Text recruiting software · add-on to Attract
Text recruiting software that texts every applicant the moment they apply
The Attract application captures the mobile number and texting consent. Connect takes it from there: an instant text on apply, automated text sequences you set up per job, re-engagement of past applicants, and two-way messaging in one shared inbox.
A2P 10DLC registration handled for you · works with Boostpoint Attract only
Applied 2:14 pm
Hi Maria, thanks for applying to the CNA night shift role at Sunrise. Are you available for a quick call this week? Reply with a day and time that works.
2:14 pm · sent automatically
Thursday afternoon works!
2:31 pm · Dana, recruiter
Great — I'll call you Thursday at 2pm. Bring your CNA license number if you have it handy.
Day 3 · sequence
Hi Maria, still interested in the CNA night shift role? We're hiring this month.
Why text
Applicants are lost between the application and the first call
Text recruiting is an employer texting the people who just applied to its jobs, with the consent they gave on the application, to confirm the application and start the first conversation. It is not a cold text about a job nobody applied for. So should you text job applicants to get them to interviews? Yes: a text reaches the same phone they applied from, while they still remember applying, and every applicant was paid for. The median campaign in Boostpoint's 2026 Social Job Advertising Benchmark paid $13.88 per applicant across 891 campaigns, so an applicant who never hears back is spend with nothing to show for it.
Someone taps your ad on their break, applies in a minute, and goes back to work. By the time a recruiter emails two days later they have forgotten applying — or taken the job that texted first. Connect texts while they still remember applying.
Once they apply, the follow-up decides the outcome: six free recruiting email templates, from same-day acknowledgement to rejection.
What Boostpoint Connect is
The SMS layer on top of Boostpoint Attract. Because the Attract application captures the mobile number and the texting consent, Connect can message every applicant instantly and compliantly — with Boostpoint handling the A2P 10DLC registration on your behalf.
How it works
From application to conversation, by text
Text on apply
The moment an Attract application lands, the applicant gets a text from your company — while they still remember applying.
They reply, you pick it up
The applicant answers by text and the conversation is live in your inbox — no phone tag, no email thread, no career-site login.
Automated sequences per job
Set up a text sequence for each job once. It follows up over the next days automatically — and can re-engage past applicants when a similar role opens.
Two-way, in one inbox
Replies land in a shared inbox where any recruiter can pick up the conversation, with the application right beside it.
What's included
Everything between “applied” and “talked to a recruiter”
A text in the same minute, not an email in two days
Every application from an Attract campaign triggers a text from your company name. It thanks them, confirms the role, and asks the next question — before they've put the phone down.
- Fires automatically on every application
- Sent from your company, not a short code they'll ignore
- Per-job message templates
Applied · 2:14 pm
Hi Maria, thanks for applying to the CNA night shift role. Are you available for a quick call this week?
Sent 2:14 pm · automatic
Set up the texts once, per job, and let them run
Build a sequence of messages for each job — the instant thank-you, a follow-up the next day, a last nudge a few days later. Every applicant to that job gets the sequence automatically, and it stops the moment they reply.
- Message sequences configured per job
- Timed follow-ups over days, sent automatically
- Stops when the applicant replies or opts out
Past applicants are your cheapest pipeline
Every applicant who ever texted back is still in your inbox with consent on file. When a similar role opens, send a re-engagement campaign to the people who already showed interest instead of paying for new reach. How tools in this category are priced — per seat, per job slot, per employee or flat fee — is compared on recruiting software pricing.
- Re-engage past applicants for a new opening
- Filter by job, location or last reply
- Opt-out handled automatically
Two-way messaging your whole team can see
Replies land in one inbox beside the application and screening answers. Any recruiter can answer, and nobody wonders who last spoke to the candidate.
- One inbox for every conversation
- Application and answers alongside the thread
- Real-time data on responses and campaign performance
Compliance, handled
We register your texting with the carriers for you
Business texting in the U.S. requires A2P 10DLC registration. Boostpoint completes it on your behalf — brand and campaign filing with The Campaign Registry, sample messages, opt-in documentation, and carrier review — so your texts deliver instead of getting filtered.
Connect works with Attract
Connect is built around the handoff from a social job ad: the Attract application is where the mobile number and texting consent are captured. It is not available with Programmatic 2.0.
Attract + Connect
- Ads built and run for you on Facebook and Instagram
- One-minute application with screening
- Instant text, automated sequences, re-engagement
- Shared inbox for the team
Boostpoint Attract
- Send a job, get a campaign
- Proof and approval before launch
- Applicants into your ATS or inbox
- Add Connect whenever you're ready
SMS for recruitment: what the platforms do
Text recruiting platforms come in three shapes, and what separates them is where the applicant’s number and texting consent come from.
Texting built into an ATS. Recruiters message candidates from the applicant record. Useful when the whole team already works in the ATS, but the first text often waits for someone to open the record.
Standalone texting platforms. A separate inbox, templates and bulk sends, fed by an import or an integration. Flexible, but the consent and the carrier registration are yours to sort out.
Texting attached to the application. The form that collects the application also collects the number and the consent, so the first text can go out in the same minute. That is how Connect works with Attract.
Whichever shape you buy, SMS does the same four jobs in recruitment: confirm the application while the person still remembers it, follow up once if there is no reply, confirm and remind before the interview, and re-engage past applicants when the role opens again. A platform that does the first of those automatically is worth more than one with a longer feature list.
Choosing text recruiting software: what separates the products
Recruiting texting software, text message recruiting software, texting software for recruiting — one category, and four questions that actually divide it. For where texting sits inside the wider candidate engagement platform category, start there.
Where the consent comes from
You can only text applicants who agreed to be texted, at the point they applied. Products that own the application form carry the consent with the number; products that import contacts from elsewhere put that problem on you. Ask specifically where the consent is captured and how it is stored.
Who files the carrier registration
US business texting requires A2P 10DLC registration — brand and campaign filing with The Campaign Registry, sample messages and opt-in documentation. Unregistered traffic gets filtered rather than delivered. Either the vendor completes it for you, or it is several weeks of your own time.
What triggers the first message
“On submission” and “within the hour” are different products. For hourly roles the candidate is applying to several employers in one sitting, so the first employer to reply is talking to someone who still remembers applying.
What it is priced on
Per seat, per message or per employee. A per-seat price discourages giving hiring managers access; a per-message price discourages following up. Compare the model against how you want the tool used, not just the headline number.
Text-to-apply software, and why we do it the other way round
Text-to-apply puts a keyword and a shortcode on a sign or an ad: the candidate texts in and the conversation becomes the application.
It works well where the candidate is standing in front of you — a window sign, a table at a job fair, a decal on a truck — because it removes the need for a phone to find your careers page. It is weaker as the main route into a campaign, because the candidate has to leave the app they are in, open messages, type a keyword and wait. Boostpoint Attract runs it in the opposite order: the application is a one-minute form inside Facebook or Instagram that captures the mobile number and texting consent, and Connect texts them the moment it lands. Same outcome — a conversation by text within a minute of applying — without asking someone to change apps first. For the messages themselves, our recruiting text message templates cover twelve stages of frontline hiring.
Texting applicants: what to send, and when
Text message recruiting works when the first text arrives while the applicant still remembers applying, and fails when it reads like a marketing blast. Four messages do most of the work.
The first text, on apply
Who you are, which job they applied for, and one thing to do next — a question to reply to or a link to book a time. Sent automatically, in the same minute as the application.
The first text also works as a filter: a number that fails to deliver can point to a mistyped or fake application.
The follow-up
If there is no reply, one reminder later the same day or the next morning, in normal waking hours. Then stop. Repeated texts to someone who has not answered turn follow-up into spam.
The booking and the reminder
Once a time is agreed, a confirmation with the address and who to ask for, and a reminder before the interview. This is the text that cuts no-shows.
What not to send
Nothing without consent captured at the application, nothing without your company name, and nothing after someone replies STOP. Keep it short and written like a person, because a recruiter usually picks up the thread.
Questions about text follow-up
Is Connect a standalone texting tool?
No. Connect is an add-on to Boostpoint Attract; it texts the applicants that Attract campaigns produce.
Does it work with Programmatic 2.0?
Not currently. Connect is built around the Attract application, which captures the mobile number and texting consent.
Do we need to register with the carriers ourselves?
No. Boostpoint completes A2P 10DLC registration on your behalf, including the brand and campaign filing, sample messages and opt-in documentation.
Who sends the texts?
They go out under your company name, automatically on apply and on the sequences you set per job. Recruiters reply from the shared inbox.
What if an applicant doesn't reply?
The job's automated sequence follows up over the next days. Opt-outs are handled automatically.
Does Connect schedule interviews?
No. Connect isn't a calendar or scheduling tool. Recruiters offer times in the two-way conversation; the automation is in the sequences that go out per job.
Can recruiters see the application while texting?
Yes. The application and screening answers sit beside the conversation in the inbox.
Is SMS hiring different from text recruiting?
The same thing under different words. SMS hiring, text recruiting and SMS for recruitment all describe reaching applicants on the channel they answer fastest. The distinction worth drawing is not the name but the direction: texting people after they apply is follow-up, and it recovers applicants who have gone quiet. Texting people who never applied is a different activity, with different legal exposure and far worse results. If you are comparing this with a scripted assistant on a careers page, our recruiting chatbot guide sets the two side by side.
What are the rules for texting candidates?
Business texting runs through the carriers, and the sending brand and campaign have to be registered before messages are delivered reliably. That registration is 10DLC, and we handle it for you. The practical rules on top of it: message people who gave you their number by applying, say who you are in the first message, keep an opt-out working and honor it immediately, and text within normal waking hours. Consent and identification are what separate follow-up from spam, in the carriers view as much as the applicant.
What is a text recruiting platform?
Software that lets an employer text job applicants: an automatic first text when someone applies, follow-up sequences, interview reminders, re-engagement of past applicants and a shared inbox for replies. Platforms differ on where the applicant’s number and texting consent come from, who files the A2P 10DLC carrier registration and what triggers the first message. Boostpoint Connect is a paid add-on to Boostpoint Attract that texts every Attract applicant the minute they apply.
What is the best text recruiting software?
The products in this category differ on four things rather than on features: where the texting consent is captured, who completes the A2P 10DLC carrier registration, what triggers the first message, and whether it is priced per seat, per message or per employee. Rank any shortlist on those, because they decide whether the tool gets used and whether the messages actually deliver.
What is text-to-apply software?
A candidate texts a keyword to a number and the conversation becomes the application. It is strongest where the candidate is physically in front of you — a window sign, a job fair, a vehicle decal. As the main route into a paid campaign it adds a step, because the candidate has to leave the app they are in. Boostpoint reverses it: the application is collected in the feed and the text follows within the minute.
Do I need carrier registration to text job applicants?
Yes, for automated business messaging in the US. A2P 10DLC registration covers brand and campaign filing with The Campaign Registry, sample messages and opt-in documentation, and messages sent without it are filtered by the carriers rather than delivered. Boostpoint completes the registration on your behalf; if a vendor does not, budget several weeks before the first message can send.
How should you text job applicants?
Send the first text automatically in the same minute as the application, saying who you are, which job it is and one next step. If there is no reply, send one reminder in normal waking hours and then stop. Confirm and remind before interviews, only text people who gave consent when they applied, name your company, and honor STOP immediately.
Should I text job applicants to get them to interviews?
Yes, when they gave texting consent on the application. Text is the channel hourly applicants answer fastest, and the first employer to reply is talking to someone who still remembers applying. Send one text the minute the application lands with your company name, the job and one next step, one reminder if there is no reply, then a confirmation and a reminder once an interview time is agreed. Connect automates the first text and the follow-ups; recruiters agree times in the conversation.
How do I stop applicants from ghosting after they apply?
Close the gap between the application and the first contact. Most applicants who go quiet applied to several jobs in one sitting and took the one that answered first. Every one of them was paid for: the median in Boostpoint's 2026 Social Job Advertising Benchmark was $13.88 per applicant across 891 campaigns. Text within minutes, follow up once or twice over the next few days, confirm and remind before any interview, and re-engage past applicants when a similar role opens.
Can recruiting software automate follow-up texts?
Yes. Text recruiting software can send a text automatically the moment someone applies, then run a timed sequence of follow-ups. Boostpoint Connect does this per job for applicants from Boostpoint Attract campaigns, with replies landing in a shared inbox. It does not book interviews: Connect has no scheduler or calendar sync, so recruiters agree times in the two-way conversation.
Stop losing applicants between the tap and the call
Twenty minutes. We'll show you what a texted applicant journey looks like for one of your roles, from the ad to the first conversation.
For the messages themselves, our recruiting text message templates cover twelve stages of frontline hiring, along with the consent, opt-out and carrier registration rules that decide whether you can send them.