Writing the ad that this statement goes at the bottom of? That is the part we run, on Facebook and Instagram.
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EEO Statement: When It Is Required, and What It Has to Say
For most employers, an equal opportunity statement in a job ad is voluntary. No federal law obliges an ordinary private employer to print one. For covered federal contractors it is different and specific: the regulations require that solicitations and advertisements state that all qualified applicants will receive consideration for employment without regard to their protected veteran status (41 CFR 60-300.5(a)(12)) and that they will not be discriminated against on the basis of disability (41 CFR 60-741.5(a)(7)). Those two clauses survived the revocation of Executive Order 11246 because they come from statutes, not from that order. Everyone else is in the other half of the rule: there is no duty to say the right thing, and a firm duty not to say the wrong one.
The only ad wording that federal regulation actually prescribes
Two clauses, in two separate parts of the regulations, and both are worded as things the contractor must state in solicitations or advertisements.
| Source | What it requires you to state | Who it binds |
|---|---|---|
| 41 CFR 60-300.5(a)(12) — VEVRAA | That all qualified applicants will receive consideration for employment without regard to their protected veteran status | Covered federal contractors and subcontractors |
| 41 CFR 60-741.5(a)(7) — Section 503 | That all qualified applicants will receive consideration for employment and will not be discriminated against on the basis of disability | Covered federal contractors and subcontractors |
Neither regulation prescribes a font size, a placement or a format for the advertisement — those requirements exist for workplace postings, not for job ads. What they prescribe is the substance of a sentence. In practice that means a contractor's ad needs both ideas present, and the shortest honest way to carry them is one sentence that names both.
The reason this list is shorter than the tagline most employers have in their template is that Executive Order 11246 was revoked, and the familiar "minorities / females / protected veterans / individuals with disabilities" string came from that order's regime. The veteran and disability clauses did not go with it, because VEVRAA and Section 503 are statutes. If your ad template still carries the four-part tagline, it is not wrong — it is simply no longer the source of your obligation, and two of its four elements are.
If you are not a federal contractor
Then no federal law requires an equal opportunity statement in your advertising at all. What the law does instead is set thresholds for coverage and prohibit certain content.
- Title VII, the ADA and GINA apply to employers with 15 or more employees who worked for the employer for at least twenty calendar weeks, this year or last.
- The ADEA applies at 20 or more employees, counted the same way.
- The Equal Pay Act covers virtually all employers, with no minimum headcount.
And one provision speaks directly to the ad rather than to the hire. Under 29 U.S.C. § 623(e) it is unlawful for an employer, labor organization or employment agency to print or publish, or cause to be printed or published, any notice or advertisement relating to employment indicating any preference, limitation, specification or discrimination based on age. That is a rule about the words in the posting, and it is the one most often broken by accident — "recent graduates", "young and energetic team", "digital native".
The statement is not what keeps you safe
An equal opportunity statement is a claim about how you behave, not a defence. Printing one at the bottom of an ad whose body says "looking for recent grads to join our young team" does not cancel the body; it just documents that you knew the standard. The statement is worth including for what it signals to candidates — and the ad copy above it is what a regulator would read.
The three phrases that undo the statement
Every one of these appears in ordinary frontline job ads, written by people with no intention of excluding anyone.
- Age markers. "Recent graduate", "young and energetic", "digital native", "new to the workforce". Section 623(e) is about what the notice indicates, not what you meant, and each of those indicates a preference on its face.
- "U.S. citizens only." Unless a law, regulation, executive order or government contract actually requires it, this is a statement about people rather than about authorization. The requirement you can state is that the person must be authorized to work in the United States — and demanding particular immigration documents later is separately restricted, as our work authorization guide sets out.
- Physical descriptions that are not job duties. "Must be able to stand all day" is a duty. "Looking for fit, active people" is a description of a person. The first can be defended against an accommodation request; the second is the sentence that gets quoted.
Fixing those three costs nothing and matters more than the statement itself, because they sit in the part of the ad candidates actually read.
Statements you can use
Three lengths. Each carries the two regulatory ideas where they are required; the longer ones add the accommodation line, which is the only part of a typical EEO block that a candidate ever acts on.
Short, for a space-constrained ad
All qualified applicants will receive consideration for employment without regard to protected veteran status and will not be discriminated against on the basis of disability.
Standard, for a careers page or a full posting
[Company] is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to protected veteran status, and will not be discriminated against on the basis of disability. If you need a reasonable accommodation to apply or to interview, contact [email or phone] and we will arrange it.
Non-contractor, where nothing is required
[Company] hires on the ability to do the job. We consider every qualified applicant, and if you need an adjustment to the application or interview process, tell us at [email or phone] and we will make it.
A note on the last one. Where no regulation prescribes your wording, a statement written in your own voice does more than a copied legal block, because the candidate reading a frontline job ad on a phone has seen the legal block a hundred times and reads past it. The accommodation sentence is the part that changes behaviour: it tells someone who needs a different application route that there is one.
Build yours
Tick what applies and this assembles a statement from the regulatory language, with your own details in it. It is a drafting aid, not legal advice, and a lawyer should see the version you standardise on.
EEO statement builder
Where it goes, and what the space costs
On a careers page or an ATS posting, the bottom is fine and nobody minds the length. In a social job ad the calculus is different, because the statement competes for the same characters as the pay range and the shift pattern — and those two are what actually move applications.
Our practice, across the 891 Boostpoint-managed Meta campaigns in the 2026 Social Job Advertising Benchmark, is to keep the ad body about the job and carry the full statement on the landing page or application, where there is room for it and where a candidate who wants it will look. The median campaign in that study cost $13.88 per applicant; the difference between a good ad and a poor one is measured in multiples of that, and none of the difference comes from the compliance sentence. It comes from whether the pay is in the ad.
If pay is the part you are unsure about, several states now require a salary range in the posting itself — that, and the platform rules for employment ads on Meta, are in our employment ad compliance guide. The craft side is in what makes a good job ad.
Frequently asked questions
Is an EEO statement required on job postings?
Not for most employers. No federal law requires an ordinary private employer to include an equal opportunity statement in a job advertisement. Covered federal contractors and subcontractors are the exception: 41 CFR 60-300.5(a)(12) requires them to state in all solicitations or advertisements that all qualified applicants will receive consideration for employment without regard to their protected veteran status, and 41 CFR 60-741.5(a)(7) requires them to state that all qualified applicants will receive consideration and will not be discriminated against on the basis of disability.
What is the required wording of an equal opportunity employer statement?
For covered federal contractors, the regulations prescribe the substance rather than a fixed script. The two ideas that must appear are that all qualified applicants will receive consideration for employment without regard to protected veteran status, and that all qualified applicants will receive consideration and will not be discriminated against on the basis of disability. Neither regulation prescribes a font size, placement or format for an advertisement.
Did the revocation of Executive Order 11246 remove the EEO statement requirement?
It removed the source of the familiar four-part tagline, but not the veteran and disability clauses, which come from VEVRAA and Section 503 of the Rehabilitation Act and remain in force at 41 CFR 60-300.5 and 60-741.5. A contractor's advertising obligation today rests on those two regulations.
How many employees before EEO laws apply?
Title VII, the Americans with Disabilities Act and GINA apply to employers with 15 or more employees who worked for the employer for at least twenty calendar weeks in the current or preceding year. The Age Discrimination in Employment Act applies at 20 or more employees, counted the same way. The Equal Pay Act covers virtually all employers with no minimum headcount.
Can a job ad say we are looking for recent graduates?
It is risky. Under 29 U.S.C. section 623(e) it is unlawful to print or publish, or cause to be printed or published, any notice or advertisement relating to employment that indicates any preference, limitation, specification or discrimination based on age. Phrases such as recent graduate, young and energetic, or digital native indicate an age preference on their face, and an equal opportunity statement at the bottom of the same ad does not cure the body of it.
Where should the EEO statement go in a social job ad?
Usually not in the ad body. In a short social ad the statement competes for space with the pay range and the shift pattern, which are what actually move application rates. Carrying the ad body as the job and the full statement on the landing page or application keeps both. Federal contractors should confirm their own placement decision, since the regulatory duty attaches to solicitations and advertisements.
The sentence at the bottom is the easy part of a job ad.
The rest of it — the pay, the shift, the promise about the form — is what decides whether anyone applies. We write and run those ads on Facebook and Instagram, and report what each applicant cost.
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