A hiring plan is a budget with dates on it. We run the campaigns that make the applicant column real.
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Hiring Plan Template: Build It Here, Download the CSV
A hiring plan is four numbers per role, and everything else is presentation. How many people leave (headcount × turnover), how many you are adding, how long each hire takes (which sets the date you must start, not the date you want them), and what each hire costs to source (applicants per hire × cost per applicant). The builder below takes those four per role, does the arithmetic, and gives you a CSV to open in Excel or Sheets. No email, no form — the file is generated in your browser and never leaves it.
What a hiring plan is actually for
Most documents called a hiring plan are a list of open roles with a priority column. That is a requisition list. A plan answers a different question: given what we know about leaving, growing and how long hiring takes, what has to be true this month for the roles to be filled when we need them?
Three things fall out of doing it properly, and all three are usually surprises:
- The start-by date is earlier than anyone thinks. If a role takes nine weeks to fill and you need someone in post on 1 March, advertising begins in the first week of January. Most plans record the need-by date and then start recruiting on it.
- Replacement hiring dominates. A team of thirty at 25% turnover is hiring seven or eight people a year before it grows at all. That is the baseline the budget has to carry, whatever the growth plan says.
- The advertising budget is a division problem, not a guess. Hires × applicants per hire × cost per applicant. If you do not know your applicants-per-hire, that is the first number to go and measure, because everything downstream multiplies by it.
Build your plan
Add a row per role. Defaults are illustrative; replace them with your own numbers. The CSV includes every input and every derived figure, so the arithmetic travels with the file and whoever opens it can check it.
Hiring plan builder
| Role | Headcount | Turnover % | Adding | Weeks to fill | Applicants per hire | Cost per applicant |
|---|
How to fill in each column
| Column | Where the number comes from | What goes wrong |
|---|---|---|
| Headcount | Filled positions today, not budgeted positions | Counting the vacancies you already have, which double-counts them against the replacement figure |
| Turnover % | Leavers in the last twelve months divided by average headcount over the same period | Using a company-wide figure for a role family that leaves at a different rate |
| Adding | Net new positions approved for the plan period | Including replacements again |
| Weeks to fill | Advertising start to first day worked, not offer to start | Measuring to offer acceptance, which hides the notice period |
| Applicants per hire | Applicants divided by hires from your own last campaigns | Not knowing it, and using a number someone remembered from another company |
| Cost per applicant | Total spend including any management fee, divided by applicants | Quoting a media-only figure, which understates the budget by whatever the fee is |
Applicants per hire is the number to go and measure
It varies enormously by role and it multiplies straight through to the budget. In our benchmark, apply rates run from 31% for caregiver roles down to 5% for therapy roles, and the cost per applicant runs from $3.76 to $74.62 across the same range. A plan built on one blended assumption will be badly wrong at both ends.
Hiring plan, recruitment plan, recruiting plan: the same document
The three names get used interchangeably and describe one thing: a written statement of how many people you need to hire, by when, for which roles, and what it will take to get them. If you are looking for a recruitment plan template, the builder above is it — the columns are the same whichever word your organization uses.
There is a soft distinction worth knowing. People who say “hiring plan” usually mean the headcount side: which roles, how many, when, and what they cost once employed. People who say “recruitment plan” usually mean the acquisition side: where the candidates come from, what each channel produces, and what the advertising costs. A plan that is worth writing covers both, because the headcount number is meaningless without the applicant number underneath it.
The one column most recruitment plans leave out is the conversion rate from applicant to hire. Without it, a plan states a goal rather than a method — “hire 14 drivers in Q2” is a wish; “hire 14 drivers in Q2, which at our 9% applicant-to-hire rate means 156 applicants, which at $22 each means $3,400 of advertising” is a plan.
Hiring plan for a new restaurant opening
To staff a new restaurant before opening, start crew advertising about eight weeks out: in Boostpoint's 2026 Social Job Advertising Benchmark the median campaign-month ran on $334 and returned a median of 20 applicants, so give advertising the first month or so and keep the remaining weeks for interviews, paperwork, training and a soft opening. Managers come first, because they interview and train everyone else.
| Weeks before opening | What happens |
|---|---|
| 12 to 10 | Hire the general manager and kitchen manager. Set pay rates by role, the opening org chart and the interview questions. |
| 9 to 8 | Write one ad per role family (front of house, kitchen, bar) with pay, shifts and the new location in the first line. Launch campaigns and book a dated hiring event. |
| 7 to 5 | Hold the hiring event, interview in blocks, and make offers on the spot where you can. Keep advertising the roles still short. |
| 4 to 3 | Paperwork and start dates. Hire a few more people than the opening schedule needs, because some hires will not show or will leave in the first weeks. |
| 2 to 1 | Paid training, then friends-and-family or soft-opening service. Replace no-shows from your runner-up list. |
The arithmetic, using the builder above
Treat every role as “adding” with zero headcount and zero turnover, then add the cushion. An illustration with stated assumptions: 30 hires at 5 applicants per hire is 150 applicants. There is no restaurant row in our benchmark; the nearest sector, retail and corporate, had a median of $8.58 per applicant and an upper quartile of $17.76, which puts 150 applicants at $1,287 at the median and $2,664 at the upper quartile. Replace the 5 with your own applicants-per-hire ratio as soon as you have one. Cost per applicant is not cost per hire.
Three things that catch new openings out
- Opening into the peak. In federal hiring data, accommodation and food services hires peak in June at an index of 122 against 74 in December, so a summer opening competes with every other employer hiring for the season. Start earlier, not later.
- Everyone starts on the same day. Form I-9 section 1 is due at the time of hire and section 2 within three business days of the hire (8 CFR 274a.2). With 30 people starting at once, schedule document checks into training day one.
- Teen hires and hour limits. If you hire 14- and 15-year-olds, the federal hours and time-of-day limits apply from their first shift, and many states require permits; see child labor laws by state. General information, not legal advice.
For the rate itself, see how much to pay employees; for questions, our restaurant manager interview questions and server interview questions.
What to do with the plan once you have it
- Put the start-by dates in a calendar, not a document. The column that matters is the one that says today is the day to start advertising for a role that begins in March.
- Review turnover quarterly, not annually. It is the input with the largest effect and the one most likely to move.
- Track applicants per hire per role after every campaign. One quarter of real data replaces the guess in the column that drives the budget.
- Treat the budget line as a floor. It covers sourcing, not referral bonuses, agency fees, assessment tools or the recruiter hours you spend.
- Re-run it when something structural changes. A new site, a shift pattern change or a pay adjustment all move turnover and apply rates, and the plan should move with them.
Where the plan meets the advertising
The applicant column is the one we can affect. Across the 891 campaigns in our 2026 benchmark the median cost per applicant was $13.88, the volume-weighted blended figure was $8.02, and healthcare and senior living sat at a $15.42 median with a 16% apply rate across 553 campaigns. Those are the numbers to sanity-check your own against: if your cost per applicant is far above them, the usual causes are a narrow audience, a long application form, or a requirement list that is doing unpriced screening.
Related reading: hiring process steps for what happens between application and start date, what makes a good job ad for the apply-rate half of the arithmetic, and skills-based hiring for the requirement list that sets your audience size.
Once the plan says how many people you need, the recruitment tracker template is where you work the candidates through, and the interview scorecard template is how you decide each one.
Staffing plan template
A staffing plan and a hiring plan are the same sheet worked from opposite ends. The hiring plan counts the people you have to find. A staffing plan starts from the schedule: how many people each shift needs, how many people that takes once you account for the shifts each person works, and how far today’s headcount falls short. If you were asked for a staffing plan template, the builder above is the back half of it. The front half is five columns you put in front of it, one row per role and location.
| Column | What goes in it | Where it goes next |
|---|---|---|
| Positions per shift | The coverage the operation needs on each shift, from your schedule, or the minimum your state, payer or contract sets where one applies | Multiplies into shifts to cover |
| Shifts per week | How many shifts the role runs in a week: a five-day day shift is 5, a 24/7 operation on three shifts a day is 21 | Multiplies into shifts to cover |
| Shifts per person | The shifts one full-time employee works in a week under your schedule | Divides into required headcount |
| Required headcount | Positions per shift × shifts per week ÷ shifts per person, rounded up, plus cover for time off | Compared with current headcount |
| Gap | Required headcount minus filled positions from payroll | Becomes the “Adding” column in the builder |
An illustration with stated assumptions: a unit that needs 3 aides on each of three shifts, seven days a week, has 63 shifts to cover. At 5 shifts per person that is 12.6 people, so 13 before any cover for time off. If payroll shows 10, the gap is 3, and those 3 go into the builder as additions on top of the replacement hiring your turnover already produces. That last part is where most staffing plans stop short: a plan that closes the gap but ignores turnover is short again within the year.
Setting the staffing levels themselves, and when to hire ahead of need, is covered in workforce planning. Where a regulator sets the positions-per-shift column for you, start from nursing home staffing ratios, and if the gap is already showing on the floor, see understaffing.
Workforce planning and hiring plans: the same template, two horizons
A workforce plan and a hiring plan are usually the same spreadsheet read at two zoom levels. The workforce plan asks how many people the operation needs by role over the next year and where they will come from. The hiring plan turns that into requisitions with dates, owners and budgets. If you are being asked for a workforce planning template and you have the hiring plan above, you already have most of it — what it needs is three more columns.
- Current headcount by role, taken from payroll rather than from the org chart, which is always optimistic.
- Expected separations, from last year's actual leavers for that role. This is the number that produces most of the hiring, and it is the one people leave out.
- Planned change, the growth or reduction you actually intend, separated from replacement so the two are never confused.
Add those to the plan and the hiring number falls out: headcount times separation rate, plus or minus planned change. Spread it across the year using your own monthly hires rather than dividing by twelve — in the national data, December is the low month in nine of ten industries and transportation runs the calendar backwards with a November peak.
The annual document that sits above this, with the channel mix and the owners, is on talent acquisition strategy.
A recruitment plan example, filled in
The builder produces your version. This is a worked example, so you can see what a finished plan looks like and what each column does to the one after it. The scenario: a three-site senior living and transport operator that needs 6 CNAs, 2 RNs and 3 CDL drivers in one quarter.
| Role | Hires needed | Applicants per hire | Applicants needed | Cost per applicant (median) | Budget at the median | Budget at the upper quartile |
|---|---|---|---|---|---|---|
| CNA | 6 | 8 | 48 | $7.72 | $371 | $579 (at $12.06) |
| Registered nurse | 2 | 12 | 24 | $19.08 | $458 | $836 (at $34.84) |
| CDL driver | 3 | 10 | 30 | $26.86 | $806 | $1,269 (at $42.31) |
| Quarter total | 11 | — | 102 | — | $1,634 | $2,684 |
Four things about that example are worth more than the totals.
The applicants-per-hire column is an assumption, and it is the one to replace first. Eight, twelve and ten are placeholders here. Your own number is sitting in your ATS or your notebook — count the applicants against the hires for one role over the last two quarters — and it is the single input that moves the budget most. Halve it and the plan gets half as expensive; double it and no amount of advertising efficiency rescues the quarter.
The two budget columns are the plan. One number is a forecast that will be wrong. The median-to-upper-quartile range is the thing you can actually take to a finance conversation, because it says what happens if this quarter is a harder one than average. In this example the spread is $1,634 to $2,684 — a 64% difference for the same eleven hires.
Three CDL drivers cost more to source than six CNAs. That is the kind of thing a plan is for. Headcount does not predict budget; role family does, and the spread across families is far wider than most operators assume before they see it laid out.
Work backwards from the start date, not forwards from today. Add your own time-to-fill to the last column and you get the week advertising has to begin. For a role that has to be working in March, that week is usually in January, and January is when the plan either exists or does not.
Cost-per-applicant figures here are the medians and upper quartiles from Boostpoint's 2026 Social Job Advertising Benchmark, by role family. They are a starting point for a plan, not a quote — your own market, radius and apply rate move them.
Frequently asked questions
What should a hiring plan include?
Per role: current headcount, turnover rate, net new positions, weeks from advertising to start date, applicants needed per hire, and cost per applicant. From those you derive replacement hires, total hires, the date you must start advertising, the applicants required and the sourcing budget. Anything else is commentary.
How do I calculate how many people I need to hire?
Multiply headcount by your turnover rate to get replacement hires, then add net new positions. A team of 30 at 25% turnover adding 4 roles needs about 11.5 hires in the year - 7.5 to stand still and 4 to grow.
How far ahead should I start recruiting?
Count backwards from the day you need someone working, using the full time from advertising start to first day worked rather than the time from offer to start. If a role takes nine weeks, a 1 March start date means advertising begins in the first week of January.
How do I budget for recruitment advertising?
Hires multiplied by applicants per hire multiplied by cost per applicant. Use your own applicants-per-hire from recent campaigns, and use a cost per applicant that includes any management fee rather than media spend alone. For reference, the median across 891 Boostpoint-managed Meta campaigns in 2026 was $13.88 per applicant.
Is this hiring plan template free, and do I have to give you my email?
It is free and there is no form. The builder runs entirely in your browser and the CSV is generated on your device, so the numbers you type are never sent to us.
Can I open the CSV in Excel or Google Sheets?
Yes. It is a plain comma-separated file with a header row, one row per role and a totals row, and it opens directly in Excel, Google Sheets, Numbers or any spreadsheet tool. Every derived figure is included as a column so the arithmetic is visible rather than hidden in a formula.
What is a recruitment plan?
A recruitment plan is a written statement of how many people you need to hire, for which roles, by when, and what it will take to reach them — the channels, the expected applicants, and the cost. It is the same document as a hiring plan; the difference in usage is that “hiring plan” tends to emphasize headcount and budget while “recruitment plan” emphasizes where the candidates come from.
How do you write a recruitment plan?
Start from the number of hires each role needs and the date they are needed. Work backwards through your own conversion rates — applicants per hire, and time from application to start — to get the number of applicants required and the week the advertising has to begin. Then attach a cost per applicant to each role. If you do not have your own conversion rates yet, use a placeholder, write it down, and replace it after one quarter of real data.
What is a workforce planning template?
The same sheet as a hiring plan with three extra columns: current headcount by role from payroll, expected separations from last year's actual leavers, and planned growth or reduction kept separate from replacement.
What is the difference between workforce planning and a hiring plan?
Workforce planning asks how many people the operation needs by role over the year and where they come from. The hiring plan turns that into requisitions with dates, owners and budgets. Same spreadsheet, two zoom levels.
What does a recruitment plan example look like?
A worked plan is one row per role with seven columns: hires needed, applicants per hire, applicants needed, cost per applicant, budget at the median, budget at the upper quartile, and the week advertising has to start. The example above covers 6 CNAs, 2 RNs and 3 CDL drivers in a quarter and comes out at $1,634 at the median and $2,684 at the upper quartile — a 64% spread for the same eleven hires.
Is a recruitment plan template the same as a hiring plan template?
Yes. The builder on this page is both; the columns do not change with the word your organization uses. In practice “recruitment plan” is used more often when the emphasis is on where candidates come from and what each channel costs, and “hiring plan” when the emphasis is on headcount and start dates — but it is one document.
Which number in a recruitment plan matters most?
Applicants per hire, and it is the one almost nobody measures. It multiplies through every other column: halve it and the plan costs half as much, double it and no advertising efficiency rescues the quarter. It takes an afternoon to work out from your own last two quarters, and it is more valuable than any benchmark you could substitute for it.
How far in advance should you hire staff for a new restaurant?
Hire managers about 10 to 12 weeks before opening and start advertising crew roles about eight weeks out. Eight weeks leaves room for a month or so of advertising and then interviews, paperwork, paid training and a soft opening. Hire a few more people than the schedule needs.
How many people should you hire before a restaurant opens?
Start from the opening schedule: the positions each shift needs, multiplied across the week, divided by the shifts each person will work. Then hire a few more than that, because some new hires will not show up or will leave in the first weeks. Keep your runner-up candidates warm until after the soft opening.
What is a staffing plan?
A staffing plan sets out how many people each role and location needs to cover its schedule, compares that with current headcount, and turns the shortfall into hires with dates and a budget. The core arithmetic is positions per shift, times shifts per week, divided by the shifts one person works, plus cover for time off. Subtract filled positions to get the gap, then add replacement hiring from turnover. The hiring plan builder on this page takes the gap as its “Adding” column.
The applicant column is the one we can move.
Median cost per applicant across 891 managed campaigns was $13.88. Bring us the plan and we will tell you what the sourcing line should actually be.
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