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The Boostpoint® Blog
Benchmarks, playbooks and field notes on frontline recruiting: what an applicant costs, how to write a job ad people finish, and what changes when the job board stops working.
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Feb10
The Secret to Employee Retention
To build a healthy team that drives success, it’s not enough to simply hire great employees – you need to keep them engaged and happy …
Jan26
Why TikTok Ads are the Future of Recruitment Marketing
TikTok is the fastest-growing social media platform at the moment, and its enormous success is changing recruitment marketing. With TikTok becoming a part of everyday ...
Nov01
4 Ways to Build Authentic Candidate Relationships Before the First Interview
Candidate experience begins before application and it affects recruiting results. Prospects who like your brand prior to the first interview are 38% more likely to ...
Sep29
How to Create a Successful DE&I Recruiting Strategy
Diversity, Equity, and Inclusion (DE&I) recruiting has taken center stage in recent years, and for a good reason. It’s not just about checking off boxes ...
Sep19
When to Start Recruiting: Monthly Hiring Curves by Industry
If you ever assumed that seasons and job seekers’ demand are related, you were right. Just as old leaves shed, winter gives way to spring, ...
Sep18
TOP 6 Reasons Being a Recruiter is Amazing
In recruitment, no two days are the same. One second you are jumping with joy, the next you feel totally lost, murmuring over your coffee, ...
Aug23
6 Essential Automation Strategies for High-Volume Hiring
Balancing the need to fill positions quickly with the need to find qualified candidates can be a struggle, leading to potential compromises in candidate quality. ...
Jun20
The Best Advertising Strategies for Filling Your Open Roles Through Social Media Recruitment
Are you struggling to find the right candidates to fill your open roles? Social media recruitment may be the solution you have been looking for. ...
Nov24
New York City’s Pay Transparency Law: Here’s What You Need to Know
New York City’s new pay transparency law went into effect on 1 November, requiring the majority of employers to report salary ranges in job postings. Supporters ...
Sep25
Employer Branding for Frontline Employers: Examples, Strategy and How It Differs from Recruitment Marketing
Last updated August 2026. This guide consolidates our earlier posts on employer branding strategy, recruitment marketing vs. employer branding, and employer branding for manufacturers into ...
Mar14
How to Find Employees: 9 Ways to Get Applicants When No One Is Applying
Last updated August 2026 with the July 2026 jobs report. “Why can’t I find employees?” is the question we hear most from frontline employers, and ...
Feb15
Data Driven Recruiting: The Importance of Tracking and Reporting on Candidates
Hiring professionals who rely on traditional recruiting methods alone can only guess why their campaigns weren’t effective. They can’t find the hiring gap that weakens ...
Feb09
February 2022 Updates to Facebook Jobs Boards and Their Impact on Boostpoint®
[The official Boostpoint® response to our customers.] You might have seen in recent headlines or perhaps received marketing emails raising an alarm on changes ...
Dec16
Facebook Boosted Posts vs. Ads: What’s Best For Your Hiring Campaign?
Facebook advertising approaches are the most effective instrument for candidate attraction, and when you invest in ads, you want to make sure that your campaigns ...